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THOR Industries restructures North American RV business

25.02.2026 01:35 2 min 4 sources РУС
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THOR Industries restructures North American RV business
Original source: RV PRO

In Brief

THOR Industries forms two operating groups in North America. Airstream and KZ remain independent. The goal is synergy and competitiveness.

THOR Industries Restructuring

THOR Industries announced a reorganization of its North American RV and towable business, creating two operating groups. According to sources, one group will be led by Ken Walters, the other by Jeff Kime. The first group includes Jayco, Entegra, Open Range, Heartland and Tiffin Motorhomes; the second includes Thor Motor Coach, Keystone, Dutchmen and Crossroads. Airstreamⓘ and KZ will continue to operate independently.

The changes aim to boost competitiveness through synergy and process optimization amid dealer consolidation and changing consumer expectations.

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