RVs in China: government support, low demand, and tips for beginners

Land Rover has launched the updated Defender 130 in China. It features a 3.0-liter six-cylinder engine with 400 hp, all-wheel drive, and a towing capacity of up to 3.5 tons. Prices start at ¥90,990.

New Gonow RV (00805.HK) controlling shareholder Snowy.M Holdings Limited sold 155 million shares (16.15%) to Ms. Jian Zishan in an off-market deal on May 4, 2026. After the transaction, the controlling shareholder's stake fell to 54.31%, but it retained control. The recipient is unrelated to the company.

After almost 70 years, Bürstner has stopped making caravans — and nobody was particularly surprised once sales had fallen by a third. Sweden registered 62% more motorhomes and is preparing to let them drive faster. Chet Hanks moved into a retirees' trailer park in Nashville — for the country music career, not the savings. Plus a Korean workation site for 100 motorhomes, an unmanned trailer hotel on Hokkaido, and a gyrocopter pilot who landed on a highway and clipped an oncoming motorhome — all in this issue.

CCTV's Focus Interview program on May 5–6, 2026, highlighted the resilience of China's foreign trade, using New Jiyang RV (also known as New Gonow RV) as an example. The manufacturer participated in the Canton Fair for the first time (April 23–27) and attracted foreign buyers.

Chinese RV manufacturer New Gonow RV released its 2025 annual report after a month-long trading halt. Revenue reached 871 million yuan, while net profit fell 28.9% to 30.82 million yuan.

In Ju County (Rizhao, Shandong Province), interest in RV travel and camping is rising. Local authorities leverage cultural tourism resources and RV manufacturing advantages to stimulate consumption and promote a 'slow life' experience.