More Italians choose to live in motorhomes: who they are and what they do
In 2025, over 44,000 motorhomes were purchased in Italy, including new and used: new registrations rose 10.56% compared to 2024, and used transfers in...
In 2025, over 44,000 motorhomes were purchased in Italy, including new and used: new registrations rose 10.56% compared to 2024, and used transfers increased 6.05%. According to the Association of Caravan and Camper Manufacturers, this reflects growing interest in recreational mobility, but does not indicate how many people live permanently in motorhomes. The open-air tourism sector reached 74 million visits in 2025, valued at 8.5 billion euros; 93% of wheel-based travellers consider this mode their preferred one. Among fulltimers are remote workers, retirees, freelancers and content creators; one account of 11 years living on board cites an average monthly cost of about 1,700 euros, excluding the vehicle purchase and travel.
