Climate change shifts camper routes: Northern Europe gains popularity
An analysis of bookings on the PiNCAMP platform for 2023–2026 shows that rising temperatures are changing the habits of European motorhome and caravan...
An analysis of bookings on the PiNCAMP platform for 2023–2026 shows that rising temperatures are changing the habits of European motorhome and caravan travelers. In July–August 2026, campsite bookings in Northern Europe increased by 15% year-on-year, while demand for Scandinavia during the summer months rose by 68% since 2023. Southern Europe remains the leader in booking volume (67%), but demand is shifting to the off-season and cooler regions: in July–August 2026, bookings there fell by 2%. Switzerland benefits from the 'Coolcation' trend with an average cost per night for a family of 55 francs, while the highest prices were recorded in Croatia (67 francs) and Italy (57 francs), and Norway (34 francs) and Sweden (37 francs) are cheaper.
