PLAN Method Helps RV Dealers Eliminate Slow-Moving Parts Inventory

RV dealers face challenges due to a lack of buyer behavior analysis. The key issue is funnel leakage caused by insufficient insights into buyer behavior.

At the upcoming RV Dealers Convention/Expo in Las Vegas, speaker Jered Sobel, president of Sobel University, will present a session titled “Manage Your Inventory Age Through the Sales Manager” on Nov. 12 at 12:15 p.m. in the Versailles 4 room. The session aims to help dealers use their sales process to control inventory age and reduce reliance on costly last-resort methods. Early bird registration is available through Sept. 3.

An RV PRO article offers recommendations for designing a dealership showroom that attracts customers and makes the visit memorable. The focus is on creating a focal point using bright lighting, color accents (especially yellow-green), and seasonal updates. Examples include a successful display at Curtis Trailers in Portland, Oregon.