In Vietnam, demand for secluded glamping resorts in forests, lakesides, and streams is rising. Ahead of Valentine's Day and the Lunar New Year (Tet) 2026, these locations are popular due to the need for private, restorative getaways. Glamping differs from traditional camping by offering pre-set tents with mattresses, electricity, fans or air conditioning, private bathrooms, and barbecue services. Prices range from several hundred thousand to over one million Vietnamese dong per night depending on location and services. Key customers include millennials and Gen Z (25–40), families with children (33–50), corporate groups, and digital nomads. Many sites are fully booked 1–3 weeks before the holidays.