In 2026, the France Passion network, which hosts motorhomes on farms, comprises around 2,200 farmers, winemakers, livestock breeders, brewers and artisans. The number of ambassadors has fallen from about 60 two years ago to 15; they advise hosts, report abuses such as requests for payment, and recommend new stops. Lara, 34, the youngest ambassador, travels with her family in a Volkswagen Grand California and prioritises France Passion stops, then natural spots, and campsites only as a last resort.
