Girl Camper, one of the largest women's camping groups in the US, has surpassed 2,100 paid members less than a year after launching its membership program in October 2025. Members are primarily women over 40 with disposable income, including solo travelers, empty nesters, and remote workers.
The organization runs hundreds of events annually through a volunteer network, including camping, hiking, and RV trips, and develops digital channels: a podcast, magazine, video, and social media. The growth reflects a trend: 52% of women over 50 plan to travel in 2026–2027, and 71% abroad, according to a JourneyWoman survey.