RV Lifestyle Attracts Younger Travelers Seeking Flexible Road Trips
The median age of RV owners fell from 53 in 2021 to 49 in 2026, according to the RV Industry Association's 2026 RV Owner Demographic Profile. The repo...
The median age of RV owners fell from 53 in 2021 to 49 in 2026, according to the RV Industry Association's 2026 RV Owner Demographic Profile. The report shows 46% of owners are aged 35–54, and first-time buyers account for 36%. Millennials and Gen Z owners are highly engaged: 83% of Millennials and 72% of Gen Z plan to buy another RV, and about 95% use online platforms for research. RV usage has also risen to a median of 30 days per year, up from 20 days in 2021.