The median age of RV owners fell from 53 in 2021 to 49 in 2026, according to the RV Industry Association's 2026 RV Owner Demographic Profile. The report shows 46% of owners are aged 35–54, and first-time buyers account for 36%. Millennials and Gen Z owners are highly engaged: 83% of Millennials and 72% of Gen Z plan to buy another RV, and about 95% use online platforms for research. RV usage has also risen to a median of 30 days per year, up from 20 days in 2021.